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Tuesday, September 8, 2026

Monrovia Club Breweries Introduces New Design to Club Beer Brand

Monrovia – The management of Monrovia Club Breweries has introduced new design of its bottle but with the same taste.


Report by Macaulay Sombai, Macaulay,[email protected]


Speaking on behalf of the company’s management, the Human Resource Administrator, Stephen G. Scott, explained that in June 2016, the bottle cap of the much loved Club Beer was changed and it was customers as well as journalists who immediately noticed that change and that such change provided everybody with a first impression on what is to happen.

“As you certainly saw on your way through town, our billboards also changed and their look resembles joy, pleasure and fresh excitement.”

The company HR Administrator said both events are part of the preparation of what they will show to the public as the design visually expresses what it stands for, urging consumers to take advantage of its quality.

“Please take a closer look on the details, the gold represents the high quality and superiority of our product.”

He praised the beverage for its elegance and classy design, something that accordingly brand it as a high quality product. He maintained that its image and unique cloverleaf will continue to be flagged, despite fifty-five years of existence.

The Monrovia Club Breweries administrator has named the fifty-five years of existence as a wake-up call to prepare and present a new look of Club Beer to Liberians.

“Today, I speak for all our employees who are proud to work for MBI (Monrovia Breweries Inc.) and proud to work for you. Working for you means, for you to enjoy a fresh high quality beer made in Liberia”, Scott intoned.

He promised the company’s commitment in providing important investments, social employment and forfeiting large taxes by investing into products and their production.

At the same time, Scott assured the public about Monrovia Breweries’ strive to sustain its position and growth to positively impact Liberia.

Meanwhile, Mr. Scott is encouraging Liberians to continue their cordial relationship with the company for the good of all.

The first Brew master of the company emphasized that the main aim of their business is to always please their customers who have continued to enjoy the good taste of their product.

Mr. James Sullie said they will always be in the position of providing the best product for their business partners because the main aim of every business institution is to always make sure that customers are pleased with the goods you provide for them.

“The whole idea of our new design is that we want to provide for our customers a product that would always make them feel good and in return they will appreciate us and we hoped this new design would really help to make the differences we are targeting at.”

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